On a frigid windy morning in New York I ventured out to perform my good deed of the day, â€œto spread the curdâ€ as Max Mccalman would say and train the counter employees at Orwasherâ€™s Bakery. Orwasher’s is the first retail operation Artisanal Premium Cheese has opened in Manhattan. I was received with great interest and enthusiasm as the staff learned about cheese making, cheese types, cheese displays and our cheese clock and condiments.
The aromas of freshly baked bread together with the cheeses and freshly roasted coffee made for an olfactory smorgasbord. Even some customers that would stop by wanted a bit of the cheese training experience while they patiently waited for their favorite loaf of bread. Some of the Orwasherâ€™s Wine Breads made beautiful pairings with the cheeses completing the divine trifecta of cheese, bread and wine, leaving the palate longing for more, but as with all good things, they come to an end, and I patiently donned my winter gear and returned to my cheese sanctuary on the West side.
Director of Business Development