online prescription solutions
online discount medstore
pills online
buy lorazepam without prescription
xanax for sale
buy xanax without prescription
buy ambien without prescription
ambien for sale
buy modafinil without prescription
buy phentermine without prescription
modafinil for sale
phentermine for sale
lorazepam for sale
buy lexotan without prescription
bromazepam for sale
xenical for sale
buy stilnox without prescription
valium for sale
buy prosom without prescription
buy mefenorex without prescription
buy sildenafil citrate without prescription
buy adipex-p without prescription
librium for sale
buy restoril without prescription
buy halazepam without prescription
cephalexin for sale
buy zoloft without prescription
buy renova without prescription
renova for sale
terbinafine for sale
dalmane for sale
buy lormetazepam without prescription
nobrium for sale
buy klonopin without prescription
priligy dapoxetine for sale
buy prednisone without prescription
buy aleram without prescription
buy flomax without prescription
imovane for sale
adipex-p for sale
buy niravam without prescription
seroquel for sale
carisoprodol for sale
buy deltasone without prescription
buy diazepam without prescription
zopiclone for sale
buy imitrex without prescription
testosterone anadoil for sale
buy provigil without prescription
sonata for sale
nimetazepam for sale
buy temazepam without prescription
buy xenical without prescription
buy famvir without prescription
buy seroquel without prescription
rivotril for sale
acyclovir for sale
loprazolam for sale
buy nimetazepam without prescription
buy prozac without prescription
mogadon for sale
viagra for sale
buy valium without prescription
lamisil for sale
camazepam for sale
zithromax for sale
buy clobazam without prescription
buy diflucan without prescription
modalert for sale
diflucan for sale
buy alertec without prescription
buy zyban without prescription
buy serax without prescription
buy medazepam without prescription
buy imovane without prescription
mefenorex for sale
lormetazepam for sale
prednisone for sale
ativan for sale
buy alprazolam without prescription
buy camazepam without prescription
buy nobrium without prescription
mazindol for sale
buy mazindol without prescription
buy mogadon without prescription
buy terbinafine without prescription
diazepam for sale
buy topamax without prescription
cialis for sale
buy tafil-xanor without prescription
buy librium without prescription
buy zithromax without prescription
retin-a for sale
buy lunesta without prescription
serax for sale
restoril for sale
stilnox for sale
lamotrigine for sale

Marketing 101

It was during the “Meet the Cheese Authors 2008″ while working as a server that I was first approached to join the company.

Being the Events Coordinator was the furthest thing from my mind. I interned as a server for the cheese and wine classes in the spring of 2008 in exchange for paying the attendance fee. Since I worked at the Bistro and at Picholine, the internship offered a complement to my education and introduced me to the world of wine and cheesemakers. It was a refreshing diversion from manning two front desks.

classplate2 Marketing 101

Today, besides spearheading the classes, I order wines, cheese, waiters, linens, etc. There is constant communication with instructors and co-sponsors. With the downturn and the long haul of summer, I’ve learned to keep an ever increasing eye on enrollments. The role is teaching me basic marketing skills such as reaching out to work with co-sponsors, creating gift certificates, advertisements, contests and trades. Every class has a different demographic and keeping in front of that demographic is key. I keep an eye on beer, spirit and wine happenings around town to consider possible cross promotions. The role takes networking, imagination and social finesse. One day, I’m pitching to tour groups and leasing agents, another day I’m pitching to suppliers of hams and cured meats. Presently, I’m designing questionnaires to test the cheese knowledge of our attendees and to give them incentives to come back. It delighted me to know that someone knew all the answers to my quiz “Are You an Artisanal Regular? It was, after all, in the classes that I first became passionate about cheese and I’m reminded of how I got here in the first place.

-Verna Valencia
Events Coordinator

Spread the curd!
  • more Marketing 101
Posted by Artisanal Cheese

Comments are closed.